Analytics Manager – Paid Media Strategy & Business Intelligence Expert

About arenaflex

Welcome to arenaflex, a global leader in e-commerce, technology, and innovation. Since our founding, we have transformed the way people shop, work, and live through cutting-edge solutions in cloud computing, digital streaming, artificial intelligence, and beyond. At arenaflex, we believe in the power of data to drive meaningful change, and we are constantly seeking talented individuals who share our passion for uncovering insights that shape the future of digital commerce.

Our culture is built on curiosity, collaboration, and a relentless pursuit of excellence. We thrive on challenging the status quo and pushing boundaries to deliver exceptional experiences for our customers worldwide. As part of our team, you will have the opportunity to work alongside some of the brightest minds in the industry, tackle complex business challenges, and make a tangible impact on a global scale.

We are currently seeking an exceptional Analytics Manager to join our dynamic Paid Media Analytics team. This role is perfect for a data-driven professional who loves turning complex datasets into actionable strategic recommendations. If you are passionate about numbers, thrive in fast-paced environments, and want to be at the forefront of digital marketing innovation, we want to hear from you!

Position Overview

As an Analytics Manager at arenaflex, you will play a pivotal role in supporting our paid media investigation capability to surface data-driven strategic opportunities for the Executive Leadership team. Your work will focus on optimizing our paid media spend globally, working closely with marketing teams to identify ways to improve efficiencies and drive measurable results.

This is a part-time position offering 8 hours per week, with competitive compensation at $26/hour. The role is based in New Jersey, USA, and offers flexibility in work arrangements. You will be responsible for developing reporting and investigations to frame and drive decisions, establishing KPIs and scorecards to track progress and execution, and ultimately driving a focus on results and performance across our paid media initiatives.

Key Responsibilities

As an Analytics Manager, you will be responsible for the following:

• Reporting and Insights Delivery: Deliver comprehensive reporting and insights in the space of paid media, ensuring timely and accurate information reaches stakeholders at all levels of the organization.
• BI and Analytics Development: Plan and build/lead the development of analysis, business intelligence, and data science predictions aimed at enhancing measurable paid media and improving advertising efficiencies.
• Media Mix Modeling: Collaborate with the paid media data science team and marketing teams on implementing media mix models to optimize our advertising strategy.
• Ad-hoc Analysis: Conduct special analysis through database querying, followed by intelligent interpretation of results and the design and communication of recommendations that drive action.
• Cross-Functional Collaboration: Serve as a partner with marketing, finance, and data product teams to address business challenges and track marketing and product performance with a data-driven approach.
• Reporting Tools Expertise: Leverage Structured Query Language (SQL), MicroStrategy, Tableau, Excel, and other reporting tools to create and maintain scheduled and ad-hoc reports.
• Root Cause Analysis: Analyze data to identify business issues and conduct deep dives to perform root cause analysis, identifying opportunities for improvement.
• Data Utilization: Work with partners to utilize data from internal sources (Discernible and arenaflex) as well as external data from market research and advertising agencies to address complex business challenges by delivering relevant insights.
• Customer Insights: Brainstorm and run analysis that produces insights on customer behavior and customer needs to help further develop and improve our value proposition.

Essential Qualifications

To be successful in this role, you must possess the following qualifications:

• Experience: Demonstrated experience in the field of Business Intelligence, Analytics, or Consulting in an e-commerce environment or related field.
• Technical Skills: Advanced SQL experience is required, with the ability to write complex queries and optimize database performance.
• Visualization Tools: Advanced proficiency in at least one industry analysis and statistics visualization tool such as Tableau, QuickSight, or PowerBI.
• Excel Expertise: Mastery in Excel with a proven history of using advanced functions, pivot tables, and data analysis features.
• Educational Background: Bachelor's degree in Data Science, Business, Economics, Information Technology, Statistics, Mathematics, or other related field.

Preferred Qualifications

The following qualifications are highly desirable and will give you a competitive edge:

• Team Player: You enjoy working in a team of highly engaged individuals and thrive in collaborative environments.
• Passion for Data: You have a passion for numbers, data, and statistics, coupled with a commitment to delivering high-quality analysis.
• Action-Oriented: Strong inclination for action, highly organized, and the ability to complete tasks and projects with minimal guidance and tight deadlines.
• Communication Skills: Excellent verbal and written communication skills, with the ability to effectively communicate with both business leadership and technical teams.
• Industry Experience: Experience with subscription-based or media content organizations is a plus.
• Innovation Mindset: Experience with and/or interest in learning more about cutting-edge data science approaches.
• Programming Knowledge: Knowledge of Python programming language.
• Additional Programming: Knowledge of other programming languages like Java or C#, or statistical programming languages like R or SAS.
• Analytics Platforms: Knowledge of Adobe Analytics.

Skills and Competencies

Success in this role requires a unique blend of technical expertise and soft skills. You should be an autonomous, insightful self-starter with sharp critical thinking abilities, comfortable with ambiguity, and capable of analyzing data to make informed determinations. You must be able to scope an issue, design relevant questions, draw pertinent data, and provide actionable insights from the information.

Key competencies include:

• Strong analytical and problem-solving skills
• Ability to translate complex data into clear, actionable recommendations
• Excellent attention to detail and accuracy
• Strong project management and organizational skills
• Ability to work independently and as part of a team
• Adaptability in a fast-paced, dynamic environment
• Strategic thinking and business acumen

Career Growth and Learning Opportunities

At arenaflex, we are committed to the professional development and growth of our employees. As an Analytics Manager, you will have access to numerous opportunities to expand your skills and advance your career:

• Professional Development: Access to training programs, workshops, and certifications to enhance your analytical and technical skills.
• Career Advancement: Strong preference for promoting from within, with diverse opportunities for growth within the organization.
• Cutting-Edge Technology: Exposure to the latest data science methodologies, tools, and platforms in the industry.
• Cross-Functional Experience: Opportunities to work with different teams across marketing, finance, product, and technology.
• Industry Leadership: Be part of a team that sets industry standards in data-driven decision making.

Work Environment and Culture

arenaflex offers a dynamic, inclusive work environment where innovation is celebrated and diversity is embraced. We believe that the best ideas come from diverse perspectives, and we are committed to creating a workplace where everyone feels valued and empowered to contribute.

Our culture is characterized by:

• Innovation: Encouragement to think outside the box and challenge conventional approaches.
• Collaboration: Team-oriented environment where cross-functional partnerships are essential.
• Work-Life Balance: Flexible work arrangements including remote work options.
• Inclusivity: Commitment to diversity and creating an environment where all employees can thrive.
• Customer Obsession: Relentless focus on understanding and exceeding customer expectations.

Compensation and Benefits

arenaflex is proud to offer a comprehensive benefits package to our employees, including:

• Competitive Compensation: Attractive salary of $26/hour with performance-based incentives.
• Health Insurance: Comprehensive medical, dental, and vision insurance for eligible employees and their families.
• Retirement Savings: 401(k) plan with company match to help you save for retirement.
• Stock Options: Opportunities to receive stock options or grants, allowing you to become part owners of the company.
• Paid Time Off: Paid vacation days, sick leave, and other forms of paid time off.
• Employee Discounts: Enjoy discounts on arenaflex products and services.
• Training Assistance: Support for employees pursuing higher education or skill improvement through training assistance programs.
• Parental Leave: Comprehensive parental leave benefits to support employees during important family events.
• Wellbeing Programs: Access to wellness programs and resources to promote overall well-being.
• Flexible Work Options: Flexible work arrangements including remote work alternatives.
• Employee Assistance Program: Confidential counseling and support services for employees and their families.

How to Apply

If you are ready to take the next step in your career and join a team that values innovation, collaboration, and data-driven decision making, we encourage you to apply for this exciting opportunity. At arenaflex, you will have the chance to work on meaningful projects, grow your skills, and make a real impact on the future of digital commerce.

We are looking for passionate individuals who are ready to embrace challenges, drive innovation, and contribute to our continued success. Apply now and become part of the arenaflex family!

Note: This position is part-time, requiring 8 hours per week. The compensation rate is $26/hour. This is a hybrid position based in New Jersey, USA, with flexibility for remote work arrangements.

Apply today and start your journey with arenaflex!