Bloomingdale's is a fashion retailer that aims to inspire customers through its unique shopping experience. The Marketing and Special Events Coordinator will assist in executing integrated marketing campaigns through in-store events and activations, driving brand awareness and customer acquisition at a localized level.
Responsibilities
- Pursues localized opportunities in alignment with Marketing and Special Events Senior Manager and store leadership to cultivate customers and build sales. Supports local accelerated growth of priority businesses with event intensification that builds store animation and experience
- Assists in the planning and full execution of all aspects of in-store events and animation that support the direction of the Central and local strategy. Track post-event result, share photos, and provide feedback to Central partners
- Enhances Central event strategy by supporting with local secured sponsorships, co-branding opportunities and/or community initiatives that build productive local relationships with the intent to build loyal customer base, acquire new clients and drive commerce
- Partners with the Store Leadership team in creating curated event experiences to build loyalty and share among Bloomingdale’s top spending Luxe, Unlocked and Top of the List (TOL) clients. Partner with local client teams to monitors frequency of visits, engagement and spend as it relates to engagement with eventing
- Collaborates with the Central Earned Media team to enhance any local media plans, securing publicity and partnering with brand-appropriate social media influencers and bloggers
- Guides General Manager(s) as to productive involvement in outside organizations and events
- Leverages corporate philanthropy giving programs to maximize community impact and fundraising
- May be called upon as point person for external communication locally
Skills
- 1-2 years direct experience
- Practices open and continuous communication, values keeping others informed, exemplary organization, attention to detail, and effectively presenting information in a clear, concise manner
- Excellent leadership, facilitation, and interpersonal skills, with the ability to work across functional lines and at many levels
- Ability to work a flexible schedule based on event calendar and Company needs
Company Overview
Bloomingdale's operates a chain of department stores that offers clothing, shoes, handbags, wallets, and accessories for men and women. It is a sub-organization of Macy's. It was founded in 1860, and is headquartered in New York, New York, USA, with a workforce of 5001-10000 employees. Its website is http://www.bloomingdales.com.Company H1B Sponsorship
Bloomingdale's has a track record of offering H1B sponsorships, with 2 in 2025, 4 in 2024, 5 in 2023, 7 in 2022, 2 in 2021, 5 in 2020. Please note that this does not guarantee sponsorship for this specific role.