Note: The job is a remote job and is open to candidates in USA. Banyan Software is committed to acquiring and growing enterprise software companies, and they are seeking a Business Development Representative to generate qualified opportunities for their products. The role focuses on engaging with discrete manufacturers to create high-quality meetings and support the company's growth plan.
Responsibilities
- Identify, research, and prioritize target accounts and buying personas within discrete manufacturing organizations
- Execute structured outbound prospecting (calls, emails, social outreach, and sequences) to generate new meetings and opportunities for both Infor SyteLine/CSI and Lake product solutions
- Tailor messaging to common manufacturing drivers (on-time delivery, schedule adherence, inventory accuracy, labor efficiency, quality, plant visibility, costing/margins, and systems integration)
- Conduct discovery conversations to confirm fit, urgency, and potential value; capture clear problem statements and desired outcomes
- Qualify prospects using a consistent framework (e.g., needs, timeline, stakeholders, current system landscape, and ability to act) and determine the right path: ERP evaluation, ERP upgrade/modernization, add-on solution, or services
- Set high-quality meetings with the appropriate sales resource, ensuring agenda, stakeholders, and next steps are confirmed
- Build account plans for priority targets: company context, manufacturing model, tech stack, ERP environment, and relevant triggers (growth, acquisitions, leadership changes, compliance, plant expansion, system pain)
- Partner with Marketing on campaign follow-up, event/webinar leads, and content-driven outreach to improve conversion rates
- Coordinate with sales and solution resources to refine talk tracks, identify vertical plays, and continuously improve messaging and targeting
- Maintain accurate activity, contact/account data, sequencing, and opportunity notes in the CRM
- Track performance against activity and outcomes metrics (activity volume, conversations, conversion rates, meetings set, opportunities influenced)
- Learn and consistently apply The Lake Companies’ sales process, qualification standards, and brand/voice guidelines
- Stay current on manufacturing trends and common challenges in discrete manufacturing environments
- Develop proficiency in the value proposition for SyteLine/CSI, Lake Companies products, and associated services so you can communicate relevance early and confidently
- Actively participate in coaching, call reviews, and enablement to improve effectiveness and results over time
Skills
- 1–3+ years of outbound sales development, inside sales, or lead generation experience (B2B preferred)
- Demonstrated success booking meetings and creating qualified pipeline through phone, email, and social outreach
- Experience selling or supporting sales in manufacturing, ERP, industrial software, or operational/IT solutions is strongly preferred
- Practical understanding of discrete manufacturing environments and common operational workflows (production planning/scheduling, inventory, shop floor execution, quality, costing, and delivery performance)
- Ability to translate manufacturing pain points into relevant business conversations with operations, supply chain, finance, and IT stakeholders
- Strong communication skills—able to be clear, concise, credible, and customer-oriented in writing and live conversations
- Comfortable initiating conversations with senior stakeholders and navigating multiple personas (Operations, Plant leadership, Supply Chain, Finance, IT)
- Strong discovery and listening skills; able to ask thoughtful questions and capture meaningful notes
- Organized and process-driven with high attention to detail in CRM hygiene and follow-up
- Coachable and motivated; responds well to feedback, practice, and continuous improvement
- Experience with CRM and sales engagement tools (or strong ability to learn quickly)
- Ability to manage a structured daily prospecting cadence and maintain consistent activity
- Strong research skills for account targeting and personalization
- High integrity and professionalism; represents the company well in every interaction
- Resilient and persistent—comfortable with ambiguity, rejection, and iterative improvement
- Team-oriented mindset with a willingness to collaborate across Sales, Marketing, and pre-sales
- Experience selling or supporting sales in manufacturing, ERP, industrial software, or operational/IT solutions is strongly preferred
Benefits
- Competitive base salary with commission structure and performance bonuses.
- Comprehensive benefits package including health insurance, retirement plans, and paid time off.
- Continuous training and professional development opportunities.
- Opportunity for career growth and advancement within the organization.
- A dynamic and supportive work environment with a focus on teamwork and collaboration.
Company Overview
Banyan Software is an IT company that helps in acquiring, building, and growing software businesses. It was founded in 2016, and is headquartered in Boston, Massachusetts, USA, with a workforce of 1001-5000 employees. Its website is https://banyansoftware.com/.