Note: The job is a remote job and is open to candidates in USA. IDT Corporation is a communications and financial services company founded in 1990 and headquartered in New Jersey, US. They are currently seeking a bilingual (English/Spanish) Marketing Manager to lead the International Mobile Top Up business, focusing on revenue sales, customer acquisition, and retention for the USA and international markets.
Responsibilities
- Manage the marketing for the International Mobile Top Up (IMTU) portfolio of products. Including the execution and measurement of CRM campaigns which include SMS notifications, emails, and in-app push messages
- Manage the implementation and analysis of programs that drive new customer acquisition, such as Refer a Friend, community events, social media and more
- Design and implement digital marketing campaigns for International Mobile Top Up business in USA/Canada and other international countries
- Lead the design of creative elements for campaigns with designers/agency
- Analyze/monitor international mobile top up data and propose action plans to grow the business
- Collaborate with product and sales teams to effectively launch and market new or enhanced products
- Conduct surveys on a needed basis to understand customer behavior, preferences and competition
- Manage/Track Budget
- Develop presentations demonstrating campaign results, business analysis, etc
Skills
- 5+ years of Marketing experience in mobile top up or money transfer services the US & international market
- Experience with marketing campaigns for Latino audiences in the US or Canada
- B2C Digital Marketing experience
- Marketing Degree
- Bilingual English/Spanish – Fluent in English
- High energy and desire to work in a results-oriented environment
- Excellent project management, organization, communication, and interpersonal skills
- Strong digital and creative marketing knowledge and project management skills
- Ability to work under tight deadlines
- 2 or more years prior experience in money transfer or financial services industry, marketing, digital preferred, international experience
- Working for a mobile carrier a plus
Benefits
- Remote work opportunity!
- B2B Employment ($, gross).
- Stable job with long-term growth perspective.
- Competitive salary with annual performance review.
- Really good hardware.
- An exciting and challenging job with talented people around.
- Continuous learning and career growth opportunities.
- Compensation for professional training, seminars, and conferences.
- Referral program – get rewarded for helping us grow the team with talented people.
- Company-supported English classes to enhance your professional growth.
Company Overview