Note: The job is a remote job and is open to candidates in USA. Metasys Technologies is seeking a highly motivated Product Marketing Manager to join their Growth Acquisition team. This role will support acquisition marketing initiatives across a fast-paced, cross-functional organization, focusing on developing growth marketing strategies and executing campaigns.
Responsibilities
- Develop growth marketing strategies using:
- Customer insights
- Performance data
- Competitive intelligence
- Market trends
- Conduct competitive analysis and translate findings into actionable recommendations
- Identify growth opportunities to improve acquisition, marketing efficiency, and overall business performance
- Execute acquisition marketing campaigns and partnerships from concept through delivery
- Monitor campaign performance and recommend data-driven optimizations
- Support testing, learning, and continuous improvement efforts
- Drive initiatives from strategy development through execution
- Partner closely with:
- Media teams
- Product Marketing
- Digital (.com) teams
- Partner Marketing
- Social Marketing
- Analytics
- Product teams
- Coordinate activities across multiple workstreams and ensure projects remain on schedule
- Build strong relationships with key stakeholders and leadership teams
- Analyze marketing and acquisition performance metrics
- Use customer behavior and performance data to guide recommendations
- Build presentations, reports, and strategic narratives for stakeholders and leadership
- Understand the Connected TV (CTV) ecosystem, including:
- OEM partners
- Streaming platforms
- Identify opportunities related to:
- Customer acquisition
- Content discovery
- Merchandising
- Growth marketing partnerships
- Stay informed about entertainment industry trends and competitive developments
- Contribute wherever needed, including:
- Strategy development
- Data analysis
- Presentation creation
- Campaign execution
- Demonstrate a hands-on, team-first approach to achieving business goals
Skills
- Experience in one or more of the following: Growth Marketing, Product Marketing, Performance Marketing, Acquisition Marketing
- Strong strategic thinking abilities
- Ability to connect data insights, customer behavior, competitive intelligence into actionable marketing strategies
- Experience using data to drive business and marketing decisions
- Understanding of Paid Media, Digital Marketing, Websites/E-commerce (.com), Partner Marketing, Social Media Marketing, Product Marketing
- Excellent written and verbal communication skills
- Ability to influence and collaborate across cross-functional teams
- Strong stakeholder management capabilities
- Highly proactive and self-motivated
- Strong organizational and multitasking abilities
- Comfortable working independently and collaboratively
- Adaptable in fast-paced, evolving environments
- Resilient when managing shifting priorities
- Strong project management skills with exceptional attention to detail
- Understanding of the entertainment industry landscape
- 5–7 years of relevant experience
- Experience building executive presentations
- Experience executing end-to-end marketing campaigns
- Experience collaborating with cross-functional teams
- Experience supporting subscription businesses
- Experience supporting Direct-to-Consumer (DTC) businesses
- Experience supporting digital growth organizations
- Familiarity with performance marketing metrics
- Familiarity with acquisition funnels
- Familiarity with media planning
- Familiarity with customer segmentation
- Familiarity with A/B testing and optimization frameworks
- Based in the Pacific Time Zone (preferred, not required)
Benefits
- Fully Remote (Pacific Time Zone preferred. Open to other time zones)
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