Note: The job is a remote job and is open to candidates in USA. MasterClass is a streaming platform that connects users with world-class instructors across various fields. The Program Manager will drive cross-functional programs from concept to launch, ensuring seamless project execution while improving operational processes and leveraging AI tools.
Responsibilities
- Lead end-to-end program management across one or more product verticals, ensuring successful delivery from development through launch
- Drive integrated project plans across Content, Marketing, Product, Production, and Learning teams to keep workstreams aligned and on schedule
- Own and manage complex timelines spanning development, production, post-production, and go-to-market execution
- Partner with cross-functional stakeholders to identify risks, facilitate decisions, and maintain momentum across multiple concurrent initiatives
- Coordinate the delivery of course content, marketing assets, and supporting product experiences to ensure successful launches
- Support specialized workstreams including learning design, platform ingestion, and non-video content production
- Partner with Legal on talent agreements, licensing, intellectual property, NDAs, and release workflows, escalating issues proactively when needed
- Evaluate and improve cross-functional processes, communication, and operational workflows to increase efficiency and scalability
- Identify opportunities to leverage AI tools and automation to reduce manual work, improve visibility, and accelerate decision-making across teams
- Document and implement scalable processes, helping establish repeatable best practices as the organization continues to grow
Skills
- 3–5 years of experience in program management, project management, production operations, content operations, or marketing operations
- Experience managing complex, cross-functional initiatives across multiple teams and stakeholders
- Proven ability to build alignment across Content, Marketing, Product, and other cross-functional partners while influencing without direct authority
- Strong operational mindset with a track record of identifying process improvements and implementing scalable solutions
- Comfortable navigating ambiguity, balancing competing priorities, and managing multiple projects simultaneously
- Demonstrated experience incorporating AI tools into day-to-day workflows to improve efficiency, organization, and execution
- Excellent communication skills with the ability to synthesize complex information and confidently engage stakeholders at all levels
- Proficiency with project management and collaboration tools such as Asana, Airtable, or similar platforms
- 7+ years of experience in integrated marketing, content marketing, brand marketing, entertainment marketing, or consumer campaign strategy leading complex, cross-functional campaigns from strategy through execution
- Proven experience developing integrated go-to-market campaigns that drive measurable business and audience impact across multiple channels
- Strong strategic thinking and storytelling skills, with experience writing positioning frameworks, campaign narratives, and creative briefs
- Exceptional cross-functional collaboration and stakeholder management skills, with the ability to influence across creative, marketing, product, talent, and executive teams
- Experience working directly with talent, creators, instructors, or external partners in fast-paced campaign or production environments
- Strong understanding of culture, audience behavior, and consumer trends, with an ability to identify opportunities for culturally relevant storytelling
- Demonstrated curiosity and adaptability around emerging technologies, including AI-enabled marketing workflows and experimentation
- Excellent communication, presentation, organizational, and project management skills, with the ability to manage multiple priorities simultaneously
- Familiarity with content production, digital marketing, or go-to-market workflows in a media, education, or technology environment
Benefits
- Equity
- Comprehensive benefits (medical, dental, vision, flexible PTO, and more)
Company Overview
Company H1B Sponsorship