Note: The job is a remote job and is open to candidates in USA. Whatnot is the largest livestream shopping platform in North America and Europe, focused on revolutionizing the way commerce is conducted. They are seeking a Social Media Manager to create high-performing content, primarily on TikTok, and drive engagement through innovative content strategies.
Responsibilities
- You’ll own content creation across social platforms, with a focus on TikTok
- Concept, shoot, edit, and publish content at a high velocity
- Identify trends, formats, and hooks that drive performance
- Rapidly test and iterate on content ideas based on performance data
- Analyze content performance and double down on what works
- Collaborate with sellers, creators, and internal teams to produce engaging content
- Contribute to overall social strategy while staying deeply involved in execution
Skills
- 2–5 years of experience managing social media for a brand (preferably startup or high-growth environment)
- Proven track record of creating content that drives engagement and growth
- Deep understanding of internet culture, trends, and humor
- Deeply obsessed with what makes content perform—hooks, pacing, retention, and why people keep watching
- Highly proficient in short-form video creation (TikTok, Reels, Shorts)
- Strong editing skills and familiarity with tools like CapCut, Premiere, or similar
- Comfortable both behind and in front of the camera, with a natural on-screen presence when needed
- Operates with a high-output mindset, consistently creating and testing multiple pieces of content per week
- Self-starter who thrives in a scrappy, fast-paced environment
Benefits
- Generous Holiday and Time off Policy
- Health Insurance options including Medical, Dental, Vision
- Work From Home Support
- Home office setup allowance
- Monthly allowance for cell phone and internet
- Care benefits
- Monthly allowance for wellness
- Annual allowance towards Childcare
- Lifetime benefit for family planning, such as adoption or fertility expenses
- Retirement; 401k offering for Traditional and Roth accounts in the US (employer match up to 4% of base salary) and Pension plans internationally
- Monthly allowance to dogfood the app
- Parental Leave
- 16 weeks of paid parental leave + one month gradual return to work 9company leave allowances run concurrently with country leave requirements which take precedence.
Company Overview
Whatnot is a livestream shopping platform for buying and selling products. It was founded in 2019, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is https://www.whatnot.com.