About the Role
We are building our outbound sales function from the ground up and are looking for an experienced SDR to take ownership of this process end-to-end.
This is not a role where you will follow an existing playbook. You will be responsible for creating it — from defining target customer profiles to setting up outreach systems and executing across multiple channels.
You will work directly with the founders, with full visibility into performance, pipeline, and business outcomes. The role requires a high level of ownership, structure, and consistency.
For strong performers, there is a clear path into a closing sales role.
What You’ll Do
- Build and define Ideal Customer Profiles (ICPs) by industry and use case
- Create and manage outbound prospecting lists
- Set up and manage outreach tools (email sequencing platforms, LinkedIn automation tools, etc.)
- Write, test, and optimize cold email and LinkedIn outreach sequences
- Execute daily outbound across multiple channels:
- Cold email
- LinkedIn outreach
- Cold calling
- Track and report daily activity metrics and weekly pipeline performance
- Book qualified meetings and ensure proper handoff into the sales process
- Continuously refine outreach strategy, messaging, and targeting
- Help define benchmarks for success (conversion rates, cadence, pipeline quality)
What You’ll Bring
- Proven experience as an SDR in B2B environments
- Experience working with similar deal sizes (approx. $2K–$5K AOV) and short sales cycles (2–4 weeks)
- Hands-on experience with outbound tools (e.g., Apollo, Outreach, Salesloft, Instantly, or similar)
- Experience using LinkedIn for outbound prospecting and automation
- Comfortable executing across multiple outbound channels simultaneously
- Strong organizational skills and ability to build structured processes from scratch
- Self-directed and proactive — able to operate without a predefined system
- Strong written and verbal communication skills in English
Nice to have:
- Experience in custom products, promotional goods, events, signage, or similar industries
Why Join Us
- Opportunity to build an outbound function from the ground up
- Direct exposure to founders and business strategy
- High level of ownership and autonomy
- Work with clients ranging from global brands to high-visibility projects
- Clear path to transition into a closing sales role based on performance
- Fully remote environment
- Competitive compensation (base + commission)