Analyst

Starcom is the world's first standalone media agency, leading the way for many of the world's best brands. The Analyst position in Applied Analytics is an entry-level role focused on leveraging research and data to address complex client business questions and improve campaign effectiveness.

Responsibilities

• Help drive day-to-day research & analytics efforts while delivering impactful, actionable insights
• Support execution of customer, media, brand, and market research that produce unique insights and opportunities
• Synthesize research results and uncover overarching themes to drive the client’s business forward
• Report on key metrics for campaign effectiveness and develop key findings for optimization
• Facilitate the sharing of data and insights among relevant internal parties to inform future strategies
• Develop and analyze media and brand targets that inform media strategies
• Apply syndicated research (Nielsen, MRI, ComScore, eMarketer, etc.) and agency research applications to client business
• Foster strong relationships with internal client teams
• Assist internal groups in maximizing the use of available research sources and proprietary studies

Skills

• Bachelor's degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
• 6+ months of related experience
• Experience in media/marketing research, consumer insights, business consulting, or data analysis
• Demonstrated interest in quantitative and qualitative research, experimental design, and data analysis
• Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
• Knowledge of statistical software packages and coding languages (e.g. SAS, SPSS, R, Python)
• Strong organizational and communication skills
• Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel
• Experience with Tableau, GoodData, Datorama, SQL

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances

Company Overview

Company H1B Sponsorship