Note: The job is a remote job and is open to candidates in USA. SmartBuyGlasses Optical Group is the world’s leading designer eyewear e-retailer, with operations across 30 countries. They are seeking a Freelance Technical SEO Specialist to execute tactical SEO work, including on-page optimization and technical ticket management, while collaborating with the IT team.
Responsibilities
- Implement on-page SEO across 30+ country sites: title tags, meta descriptions, headings, internal linking
- Manage and ship technical SEO tickets in our project management system, working alongside the IT and development teams
- Schema markup, structured data, and rich result implementation (Product, Review, Organization, Breadcrumb, FAQ)
- Hreflang corrections, international SEO debugging, ccTLD and subdomain consistency
- Sitemap, canonical, robots.txt, and indexation hygiene across all market versions
- Core Web Vitals tactical improvements (image optimisation, lazy loading, render-blocking)
- Redirect mapping and post-launch QA for migrations and category changes
- Daily Search Console monitoring, surfacing crawl errors, indexation drops, and ranking issues
- Localisation QA on SEO elements across translations
- Light keyword research and content briefing support where required
Skills
- At least 3 years hands-on technical SEO experience, ideally in an e-commerce or agency environment
- Strong command of Google Search Console, GA4, Screaming Frog, Ahrefs or Semrush
- Comfortable with HTML, CSS, JSON-LD schema, and regex
- Experience with multi-region and multi-language sites is a strong plus (hreflang, ccTLDs, subdomains)
- Comfortable working tickets in Jira, Asana, or similar project management tools
- Reliable, organised, and ships on time. Excellent written communication
- Native or fluent English
- Self-motivated remote worker with a stable connection
- Bonus: Wordpress/ Elementor, Shopify, or custom CMS experience; product feed and Merchant Center exposure
Benefits
- Competitive base + monthly performance bonus + fast-track career growth
- Direct access to our Head of Organic Marketing and co-founders
- Long-term opportunity if the engagement works. Ongoing retainer not a one-off project
- Fast decisions and shipping culture. Days, not quarters
Company Overview
SmartBuyGlasses Group is the world’s leading designer eyewear e-retailer. It was founded in 2006, and is headquartered in Hong Kong, Hong Kong Island, HKG, with a workforce of 51-200 employees. Its website is http://www.smartbuyglasses.com.